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Mã số ứng viên: UV282ba

Họ và tên: PHAN VAN VU

Giới tính: Nam

Nơi làm việc: TP HCM

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Nhân viên
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Thanh Huong_ Director

 

Manager

PERSONAL INFORMATION                                                                                                            

Gender                 : Male

D.O.B                   : 03/03/1987

SKILLS                                                                                                                                            

• Lead and motivate people from different department and provide visionary creative leadership.

• Experience within the Retail / FMCG / Consumer sector.

• Creative and imaginative abilities.

• Good analytical skills: Sort through and identify critical data, understand and correctly interpret it, and apply it effectively to drive Brand growth.

• Ability to work effectively with internal and external stakeholders.

• Other skills:

- Communication and Presentation: Acquired experience about effective communication methods.

- English: Good in listening, speaking, reading and writing skills.

- Computer: Good at Windows 7,8; Word; Excel; Power Point.

EDUCATION                                                                                                                                    

2006 - 2010 HO CHI MINH CITY UNIVERSITY OF PEDAGOGY- Bachelor of International Relations.

Study international relations, international law, international economics, foreign languages, media and cross-culture communication.

Academic achievements:

- Graduated with the best thesis research: “National Missile Defence (NMD) and those affect Russia–United States relations” .

- 06/2009: Awarded The HCMC University of Pedagogy Scholarship.

- 06/2008: Awarded The HCMC University of Pedagogy Scholarship.

- 06/2007: Awarded The HCMC University of Pedagogy Scholarship.

Training Program:

- Supervisor Training Program (09/2011): Understanding to Success.

- Orion Leadership Training (11/2011): Positive Thinking & Attraction Law to succeed

- Orion Leadership Training (11/2012): Balanced Score Card

WORK EXPERIENCE                                                                                                                       

03/2014 - Now

Brand Manager & Domestic Distribution System 

VINH HOAN CORP

Ho Chi Minh City

- Building Strategic Distribution and Domestic Distribution channels.

o Distributor system

o Identify Target Distributor

o Potential Distributor profile

o Distributor policy (for wholesaler and retailer)

o Negotiations with the Distributor

- Make Market Research to identify market segmentation, consumer trends and needs for Gelatin & Collagen (new product).

- Work with R&D team to make Collagen' product profile.

- Analyze competitor performance and market trends to provide recommendations for brand development.

- Developing Brand Positioning and Communication Strategies.

- Work with the Agency to develop Brand activation activities.

- Assist in developing Promotional Strategies for Brand awareness and profitability.

- Manage consumer and trade promotional activities and marketing events (Customer Conference).

- Manage cross-functional teams to execute projects within assigned Timelines and budgets.

- Work with other business units to execute business plans to meet revenue targets.

08/2013 - 03/2014

Assistant Brand Manager

JADOVIE CORP

Ho Chi Minh City

- Identify innovative business building ideas to increase business prospects.

- Assist in developing Promotional Strategies for Brand awareness and profitability.

- Make Market Research to identify consumer trends and needs (Consumer Insight).

- Developing Brand Positioning and Communication Strategies.

- Manage consumer and trade promotional activities and marketing events.

- Manage cross-functional teams to execute projects within assigned Timelines and budgets.

- Work with Research and Development (R&D) team and technical application team to convert innovative business ideas into saleable products.

- Provide necessary assistance to Marketing Manager in all activities pertaining to Brand building.

- Support Marketing Manager to introduce new products in the market.

- Track marketing parameters such as Pricing, Distribution, and POS to assist in better Positioning and Brand optimization of company products.

- Assist in developing annual business plan for profitable company growth.

- Work with other business units to execute business plans to meet revenue targets.

- Analyze competitor performance and market trends to provide recommendations for brand development.

Achievements:

- Propose new ideas about work processes and market approaches.

- Manage consumer and trade promotional activities and marketing events.

- Monitor and control expenses within allotted budget.

02/2012 -07/2013 

Assistant Brand Manager

Orion Food Vina (South Branch)

Ho Chi Minh City

 - Constructing Target Sales & KPI for Sales Department every month, every quarter based on Annual Operating Planning (AOP).

- Work with Sales Supervisor and Salesman to make market research, customer research, product research.

- Market analysis through the result of market research, customer research, product research to determine the image/demand of a Brand.

- Providing detailed and precise reports to illustrate trends, predictions and relevant Brand strategies to Director.

- Coordinate with Marketing Team and Sales Department to built Brand Strategy.

- Proposing Promotion, Display Contracts and Contest program to support Brand Strategies. - Coordinate with Area Supervisor Manager to promote new Strategies.

- Tracking the progress of strategy implementation (The Brand strategy: CPie; Goute; Marine Boy) and change tactics based on market trend..

- Developing Sales Plan for new Brands (Marine Boy; Goute 1P; O! Karto; Khoai Tayo...)

• Achievements:

- Support for efficient growth of the Categories: Snack Category: Snack Brands increased 37% (2012 compared with 2011); Pie and Biscuit Brands increased 29% (first 6 months of 2013).

- Successful development of new brands launched: Marine Boy, Goute 1P. Maintaining stable growth: Marine Boy: 27,000 boxes/month; Goute 1P: 4,500 boxes/month.

- Construction standards and increase display areas in retail chanel. Increased Brands coverage: over 90%.

- Propose new ideas about work processes and market approaches to change basic activities of Salesman.

07/2011-01/2012

Dealer Manager - Logistics Department

Orion Food Vina (South Branch)

Ho Chi Minh City

- Making Production Plan based on the Annual Operating Plan (AOP) and Sales Plan. Request production to Production Plan team of factory.

- Set up Minimum Standard Stock of Dealers, Á Long Importer, My Phuoc Factory.

- Control Minimum Standard Stock at (My Phuoc Factory, Á Long Importer, Dealers).

- Checking the payment process: Dealers - A Long Importer; A Long Importer - My Phuoc Factory.

- Manage truck team, ensure delivery exactly.

• Achievements:

- Setup Minimum Standard Stock effectively. Make sure minimum stock in Dealers: always over 25% (~ more than 1 week)

- Reduced production and delivery cost.

07/2011-01/2012

Logistics Staff - Logistics Departmen

Orion Food Vina (South Branch)

Ho Chi Minh City

- Control stock at (My Phuoc Factory, Á Long Importer, Dealers).

- In charge of orders and delivery product from A Long to Dealers.

- Tracking stocks and reminding the Dealers to order.

- Calculate the cost of bonuses to Dealers.

- Guarantee delivery from ware-house to Dealers exactly.

• Achievements:

- Improved on-time delivery from A Long importer’ warehouse to the dealers (1-2 days) after the order.

- Create form to follow stock at factory, dealers.

- Set up process order - delivery effectively.

07/2010-02/2011

Sales Engineer - Sales Support Department

Orion Food Vina (South Branch)

Ho Chi Minh City

- Research market.

- Setting Sales Organization.

- Setting Dealer System.

- Training sales department at Đồng Nai, Bình Dương, Vũng Tàu, Bình Phước.

• Achievements: - Dividing route course at Đồng Nai, Bình Dương, Vũng Tàu, Bình Phước provinces.

- Develop 2 Distributors at Bình Phước province (Bình Long, Đồng Xoài).

- Get over 150% sales target from August to December in 2010 at Đồng Nai Province.

01/2010-06/2010

Reserve Specialist - Chamber of Consular Relations

Department of External Relations

Ho Chi Minh City

- Draft papers, diplomatic documents.

- Solving the work related to consular protection of citizens.

- Complete research on non-governmental organizations abroad (NGOs) have been Chamber of Consular Relations & Department External Relations HCMC and practical use in advocacy, management and use of nongovernmental aid in Ho Chi Minh City.

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